Growth Minutes 43. Katre Uibomäe: The importance of strategic thinking and communication in achieving goals

In this episode, Andres Kostiv visits Katre Uibomäe and the topic is the importance and application of strategic thinking in today's rapidly changing world.

Katre Uibomäe has a wealth of experience in marketing and customer experience, having worked at companies such as Swedbank and Stockmann, and today, as a consultant, helping companies discover fresh perspectives and achieve their strategic goals.

In the show we will cover the following topics:

• The nature of strategic thinking: how it differs from agile thinking and why having a strategy is important for ensuring a company's flexibility and agility.

• The importance of strategy: how strategy helps create clarity and unity for an organization by bringing together the perspectives of the product, customer, and employee.

• Challenges in implementing the strategy: the complexity of change management, people involvement, and the importance of communication for successful strategy implementation.

• Practical advice for developing strategic leadership: strategy days, workshops, ambassador programs, and the importance of storytelling.
  

Katre shares valuable insights and practical tips on how companies can enhance their strategic thinking and successfully execute strategies, despite uncertainty and a rapidly changing business environment. We also discuss the role of external consultants and facilitators in the implementation of strategy development and execution.

Listen and learn how strategic thinking can help your business achieve greater success and resilience.

🎯 Also download our Team Goals Workshop Guide , where we will help you conduct a 2.5-hour workshop step by step to move more confidently towards your goals with your team.