Growth Minutes Podcast 59. Anna Kuulmann – What to keep in mind when creating a strategy

💡 A strategy is not just a document – it is a decision-making framework that helps teams move forward clearly and coherently. This episode features Anna Kuulmann, who currently works as a strategy director at Dentsu, but whose background ranges from managing the e-Estonia Showcase to large digital transformation projects.

🎯 The focus of the program is: "What to keep in mind when creating a strategy" - we discuss how a good strategy is created, when it is worth involving an external expert in conducting a strategy day, and why implementing a strategy may require as much attention as the strategic plan itself.

🎧 Listen to the show and find out:
👉 How did Anna's strategy reach the world?
👉 What is the difference between creating and implementing a strategy?
👉 What are the characteristics of a well-functioning strategy day?
👉 How important is a facilitator and how to remain neutral?
👉 Why is it worth involving people outside your organization in strategy development?

🚀 This episode is for you if you lead a team, company, or client strategic development - or you just want to better understand how to actually bring strategy to life or what works and what doesn't.

📎 More information:
About Dentsu here
About Futurist Strategy Days at this link

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