Does a design created with AI belong to the designer, the client, or no one?
And why might it happen that an expensively commissioned logo or brand design suddenly needs to be redesigned?
In this episode of Kasvuminutit, Futurist UX and service designer Andres Kostiv is joined by 𝐇𝐞𝐥𝐞𝐧 𝐌𝐢𝐧𝐚𝐫̌𝐢́𝐤, an award-winning product and service designer and mentor.
Let's talk honestly and openly about which rights belong to the creator, which to the client, and how AI has brought completely new challenges to design rights.
This episode is for you if you manage a design service or create design yourself and use or plan to use AI in the creative process.
The following is a list of the most important:
→ why paying for a design doesn't automatically mean full rights,
→ what problems arise if rights are not regulated,
→ how rights are distributed in works created with AI,
→ which AI tools does Helen use in her daily creative work?
This episode is useful for all service managers, product managers, and designers who use or plan to use AI in the creative process and want to understand what the rights are.
Learn more about design sprints at this link.


